Posts Tagged ‘Marketing Tool’

When PPC is Better Than SEO

When people in PR circles talk about search marketing, the focus is usually on search engine optimization rather than PPC. However, PPC can be a very valuable search marketing tool that creates instant search visibility and drives traffic to news-related... (Continue reading)

Corporate Blogging: What’s Their Agenda?

Corporate blogging is beginning to take off with more business going on-line and creating blogs. The thing with corporate blogs is that they all have their own different agenda or goals they want to achieve through their blog. Depending on... (Continue reading)

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